It’s the latest craze – text messaging has dramatically increased over the past several years but increases in text message marketing done by businesses and institutions is on the rapid rise as well. It is a fast and reliable form of communication if you are a cell phone user.
With over 219 million cell phone users in the US alone and nearly 80% actively using texting, it is easy to see why this would be a great medium to consider. Text Message Marketing also referred to as TMM or mobile marketing, reaches your customers quickly, efficiently and effectively and in the case of our service…affordably.
With this rapid rise many companies are providing these services but none have the affordability and unlimited capabilities that Voitel offers. Create-a-Pulse is happy to offer this service to get your business started with TMM, and keeping with our mission of bringing you more customers and revenue and decreasing your operating expenses.
Here’s an overview of how it works:
There are two types of campaigns – inbound and outbound.
Inbound allows your customers to receive messages prompted from a promotion keyword they have seen regarding your services such as…Text BIZWEB to 62898. They do this and receive an automatic reply pertaining to that campaign and you obtain their number for future marketing through outbound campaigns. They can text STOP at any time.
Outbound allows you as a business owner to send mass text campaigns to your customer/clients or those who have “opted-in” to your text list. This would be good for schools or other institutions or membership organizations to send alerts and updates.
The possibilities are endless!! Here are some examples of uses.
Inbound Campaigns:
Promoting a product or specific service Ex. For a no obligation appointment, Text MOREINFO to 12345
Providing discounts, incentives or specials to preferred customers Ex. Get a free dessert with dinner tonight, Text DESSERT to 12345 Ex. Get $5 off cover charge this weekend, Text 5OFF to 12345
Promoting Job Openings Ex. For job requirements Text JOB1 to 12345
Entering drawings Ex. To enter to win simply Text ENTER to 12345
Giving information on properties or open houses Ex. For complete listing of this home, Text PROP23 to 12345
Notification of emergencies or school closings Ex. To join our Get it Fast list, Text INFORM to 12345
Outbound Campaigns:
Promoting a product or specific service Ex. Create-a-Pulse Mktng just added Text Msg Mktng – for info call 301-631-0984
Providing discounts, incentives or specials to preferred customers Ex. Join us tonight for a FREE dessert – show this to waitstaff after being seated.
Promoting Job Openings Ex. Looking for skilled carpenters w/bg in HVAC $20/hr, benis, call 301-123-4567.
Giving information on properties or open houses Ex. 123 Apple Way 4BR 2.5BA, fin low lvl, garage - pics @ viewpics123.com call 301-123-4567 Gr8 inv
Notification of emergencies or school closings Ex. School will be closing two hours early due to weather.
All kinds of businesses and companies can use this effective method of marketing. ♦ Retail/Service Businesses ♦ Restaurants ♦ Real Estate Agents/Agencies ♦ Schools/Camps ♦ YMCAs/Youth Groups ♦ Sports Teams ♦ Membership Orgs/Associations ♦ Churches ♦ Lots More – use your imagination!!
Voitel TMM is so affordable - Setup of $199 and $10 per month. There are no additional fees…period. You get unlimited messages per month and up to 25 different campaigns.
It makes sense – text messaging is huge and will only grow in the future. Put your business on the path to get in front of people who want what you offer. Sign Up Now!
Here is a presentation explaining Text Message Marketing from a colleague of mine.
